Online marketing related publications by Andre Alpar



Dezember 2011


Canonical - Fighting Duplicates with Maik Metzen, T3N magazine, edition 26, pages 79 - 81.

November 2011


Learn how to get found FIRST with Markus Koczy, Starting Up magazine edition 04/11, pages 12 - 15.

Rich Snippets for Software Websites and Applications (in english), Search Engine Watch, Nov. 9th, 2011

10 myths of the SEO industry together with Maik Metzen in the Webmaking magazine edition 2/11 November/Dezember, page 12

August 2011

Google Algorithm update: Who is afraid of the big Panda? with Maik Metzen in T3N magazine edition 25, pages 100 - 103

"SEO in a nutshell: basics of search engine optimization: offpage optimization" with Markus Koczy, in Domainvermarkter (domain marketers) magazine, volume 06 August 2011, pages 42 - 44

July 2011

Google Places: Opportunities and Risiks for Regional Companies with Markus Koczy in the Webselling magazine edition 04/2011, pages 52 - 55

June 2011

Reputation Pitfall Google Suggest - Opportunities, Risiks and Exercising Influence with Markus Koczy of AKM3 in Website Boosting magazine edition 07-08/2011, pages. 22 - 30

Google Places: Having Success in the Regional Internet with Markus Koczy in ecommerce magazine edition 05/2011, pages 14 -15

May 2011

"SEO in a nutshell: basics of search engine optimization: onpage optimization" with Markus Koczy of AKM3 in Domainvermarkter (domain marketers) magazine volume 05 May 2011

April 2011

"Linkbaits - attract links purposefully" in Suchradar (search radar) e-zine, volume29 (May, 4th 2011)

Febrary 2011

"Image SEO and Ranking factors", published in (paper based) "Website Boosting" magazine, volume 03-04/2011







Scientific publications by Andre Alpar



March 2005

Together with Martin Heibel "Software-based Alumni-Management", published in "Networking & Alumning - From time consuming madness to an economic success factor" by Uwe G. Seebacher und Gaby Klaus

March 2005

Together with Victor Henning "Public aid mechanisms in feature film production: the EU MEDIA Plus Programme", erschienen in "Media Culture & Society", Volume 27, Number 2

November 1999

Together with Lars Dittmann, Peter Fankhauser "AMetaCar - a Mediated eCommerce-Solution for the Used-Car-Market" presented at the 4th workshop for "federated databases - integration of heterogenus information sources", Technical University of Berlin

July 1998

Assisted at "The Transition from Technological Orientation towards Market Orientation in 12 German and 12 Dutch Firms" by Ulijn/Nagel (see http://www.tm.tue.nl/vakgr/ok/ulijn/papers/ulnageljec2.doc)